Color is one of the most powerful methods of design, however it is not entirely universal. Colors that entice North America are different than those that entice India. Find out what colors affect your shoppers.
In the California gold rush in the mid 1800′s many people flocked to the area to look for gold. The people who were really making money weren’t the gold diggers, but the businesses selling shovels and equipment. Learn how you can apply this principle to your business in this video by BigCommerce.
n this video BigCommerce co-founder Mitchell Harper shows how using free shipping as a motivator for customers to buy from you can help increase your average order value by up to 30% in just a few short months. You simply need to workout your average order value, your average shipping cost, and offer free shipping on your average order value + 10%, or whichever amount covers your average shipping cost and provides enough of a profit to slightly increase your average order value. If you repeat this process every 3-4 weeks, your average order value will increase by 30% or more in just a few months.